With the daily life of working couples getting very hectic we see a rise in eating out and home delivery of food in India. The Indian Quick Service Restaurant (QSR) industry is considered to be around $1.6 Billion. The QSRs are growing at 20% per annum in India.
Last year India had its first edition of Great Online Shopping Festival (GOSF) on the lines of Black Friday & Cyber Monday. In 2013 GOSF was held during December 11-14. In the second edition of GOSF 240 websites participated compared with 90 in GOSF 2012.
On two consecutive days we got to read about how important smaller towns in India are for ecommerce and mobile handset companies.
Ecommerce portals have been a great attraction in non-metro cities in India, especially if those cities or towns do not have the name brand showrooms. And the cash on delivery model has been a huge attraction to smaller town residents, however there have been few bad experiences in that model while delivering to the state of Uttar Pradesh [see this]. Online stores are increasingly turning to small towns in India [see this], Read more on Smaller towns in India rescuing ecommerce & mobile handset companies…
Today the festival Makara Sankranti and Pongal are being celebrated in Karnataka, Andhra Pradesh, Tamil Nadu. Makara Shankranti is the harvest festival. The festive Wishing you all a happy Sankranti & Pongal (this resembles the statement issued by our Chief Ministers, Prime Minister!). Rangoli is an Indian art practiced a lot in South India.