Archive for the ‘print media’ Category
Wednesday, June 16th, 2010
According to PricewaterhouseCoopers’ Global Entertainment and Media Outlook for 2010 to 2014 the ad revenue market would look like,
Posted in online advertising, print media | No Comments »
Monday, February 1st, 2010
Afaq's article "Have Indian print publishers lost their way online?" is very interesting. The authors have analyzed this 'ever debated' topic in detail. Some highlights,
Posted in online advertising, print media | 3 Comments »
Monday, July 13th, 2009
These days every medium in the media world is trying to innovate to increase revenues. I came across three routes which I have summarized,
Print going purely online is not all that new in the US. This article suggests that a newspaper going completely offline to online can reduce their staff ...
Posted in blogs, print media | No Comments »
Thursday, July 9th, 2009
New York is also referred to as the media capital of the world. Media companies in NY area are having trouble (like any where else) but the good news for them is - their billionaire Mayor wants to do something about it.
Posted in government, online advertising, print media | No Comments »
Thursday, April 23rd, 2009
Publishers like AP etc etc are asking for a revenue share from Google, bloggers and aggregators. But then Google,bloggers could also come back and ask the publisher to share revenue from the traffic generated by them (Google). There is no end to this sharing business.
Posted in internet portals, online advertising, print media, search engines | No Comments »