|Media Outlet||2008 (US$000s)||2007 (US$000s)||% Change|
|Source: AdEx India – A division of TAM India Research|
The top three categories for ad spend growth for the full year were education (52%), telecom/Internet service providers (39%) and retail (33%).
Online ad spend hasn’t been shown separately, but I guess it is part of “Other” which has shown a healthy growth. We got to become bigger to have our own line item in such reports. How will 2009 be for the online ad market, good in my opinion.