Is India ready for hyperlocal on the net?

For starters let me try to explain and local and hyperlocal in very basic terms,

  • Local portal is centered around a city (the portal can have info about multiple cities).
  • Hyper local can be seen as information related to a particular locality in a city.

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Offline or Online, it is Local stupid!

Mumbai has been in the news lately for all the wrong reasons. I am talking about Raj Thackeray. This all started with the Railway exams being held in Mumbai and his party MNS cadres attacking Biharis. I am sure TV channels were thrilled as they had one more issue to cover over and over again.

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