Indian Ad Market SNUBS recession, grows by 25% in 2008
Friday, May 29th, 2009According to Nielsen the impact of recession in India has been minimal. The overall ad market grew by 25% in 2008, very healthy under these circumstances.
According to Nielsen the impact of recession in India has been minimal. The overall ad market grew by 25% in 2008, very healthy under these circumstances.
Is India ready for hyperlocal on the net?
Tuesday, February 17th, 2009For starters let me try to explain and local and hyperlocal in very basic terms, Local portal is centered around a city (the portal can have info about multiple cities). Hyper local can be seen as information related to a particular locality in a city.
Recession Time: Good to read humor online
Tuesday, February 17th, 2009Just like anyother online publisher, I too browse many "new" sites everyday. Anything I find interesting usually gets added in our directory.
Online advertising to benefit the most during economic slowdown
Thursday, February 12th, 2009A presentation downloaded from the afaqs suggests that few mediums will benefit the maximum when it comes to B2B advertising - one of them being Online advertising. Slide 4 of the presentation talks about it.
World Economic Outlook: India looks pretty good
Tuesday, February 3rd, 2009I received this report and summary from a friend today,
