Archives for March 2014

43% of the non-users of the Internet in India are willing to go online if content is provided in local language

Every year IAMAI does a great job in releasing a report on Local Language (Indic) usage in India. Few highlights from “Local Language Report 2013” are listed below, Read more on 43% of the non-users of the Internet in India are willing to go online if content is provided in local language…

International Women’s Day – Women outpace men in mobile usage

Women spent more time on average using smartphone and tablet applications than men did during Oct-Dec 2014, according to a Nielsen study