Social Media has fueled the reach of Fake News

7 years ago

In continuation of my earlier post "False Narrative is more dangerous than Fake News", let us look into a topic…

False Narrative is more dangerous than Fake News

7 years ago

Fake News has been a challenge across the world. It has become so big that Fake News was Collins Dictionary's…

Digital Ad Spend to account for 20% of total ad spend in India 2018

8 years ago

According to IAMAI's report titled, "Digital Advertising in India 2017" consumers are increasingly trusting online ads. Digital ad spend in…

Challenges for the incoming Karnataka State Government in 2018

8 years ago

Karnataka assembly election 2018 campaign is in full swing. Media and election pundits say this assembly election is a 'litmus…

India has a huge phubbing problem

8 years ago

We in India just cannot stay away from our mobile phone. Observe what happens around while walking or driving, you…

Traffic management during Political Rallies needs to be planned better

8 years ago

Karnataka is going to polls in May 2018. It is election time. The political campaign & the weather are heating…

The pain of going through re-exams in India

8 years ago

Exam time is stressful in India. Re-exams for sure are very very stressful on our children. It is high time…

Digital India: Internet users doubles but digital transactions lags

8 years ago

The Indian internet user base has been growing impressively, thanks to the mobile internet. But the number of internet users…

Digital ad spend in India will grow by 25% in 2018: Pitch Madison Advertising Report

8 years ago

Pitch Madison advertising report for India is closely watched by the advertising and publishing industry. Radio and digital ad revenues…

Advertisers demand toxic free content on Facebook and Google

8 years ago

Digital advertisers and users are demanding toxic free content. The eco system is worried about the harm toxic content is…