Internet penetration & smartphone ownership low, social media usage high in India

A recent study from Pew throws light on internet penetration and social media usage in developed and developing countries. As expected the growth of social media in developed countries has plateaued. The next wave of growth is going to be from emerging and developing countries.  India becomes very important for all internet companies outside India as only Indian has the mass user base they are looking for. When it comes to revenues in the digital space India is yet to catch up with its Western & China counterparts.

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Digital India: Internet users doubles but digital transactions lags

The Indian internet user base has been growing impressively, thanks to the mobile internet. But the number of internet users transacting online is still low.

46% of online Indians primarily consumed local language content: Mary Meeker

cross IndiaIt is that time of the year. The entire internet eco-system wants to read Mary Meeker’s annual internet report. This year there has been a substantial focus on India (55 slides – slide 232 to 287). Read more on 46% of online Indians primarily consumed local language content: Mary Meeker…

India To Cross 400 Million Internet Users By Dec 2015

The number of Internet users in India is expected to reach 402 million by December 2015, registering a growth of 49% over last year

Mukesh Ambani’s Reliance Jio sets the date for India’s internet inflection point

Mukesh Ambani does everything at a very large scale, thankfully the internet connectivity has been on his radar. 100 m internet users in 100 days!