Internet in India
In India, addresses have always been quirky — full of old door numbers, floating landmarks, ambiguous locality names. Citing kamat.com, We usually refer to landmarks, door numbers (old door number & new door number in the same address). Those addresses were fine when everyone knew their local geography. Times have changed, and I think the … [Read more] about How DIGIPIN Can Gain Mass Adoption in India
The RBI announced the AA Master Directions on 2nd September 2016, and under the leadership of Shri Rajeshwar Rao, Deputy Governor (RBI), AA was formally launched on 2nd September 2021. To mark four impactful years since the framework went live, Sahamati announced September 2nd as the "Account Aggregator … [Read more] about September 2 observed as Account Aggregator Foundation Day
We live in a world awash with digital transformation, and yet filled with painful and broken user experiences ranging from systemic biases and dark patterns to just poor customer service across services and products. The digital era started with excitement and great hope and is now heading to a state of entropy, disorder and chaos. However, a … [Read more] about From Entropy to Negentropy: The Transformative Power of Open Finance- Part I
It is a well-known fact that branding plays a significant role in the success of any product. For branding to succeed, the "brand recall" needs to be good. And when the brand recall is a result of word-of-mouth marketing, you know the branding has succeeded. With over 560 million internet users, India is the second-largest online market … [Read more] about Brand recall of the WiFi logo in India is very strong
Lately I have been coming across the frustrations faced in the visa application process. Earlier, we would silently bear with all the hurdles and pain in applying for a visa to a Western country. Times have changed. This is New India, a confident India. People want better services, especially when you are paying for the service. Here is one … [Read more] about Fixing the Visa application process with Consent Managers