Ecommerce ad spend will form the major chunk of digital advertising in India.
india online advertising
Mobile internet is contributing to the growth of internet user base in India. Very soon mobile will contribute the maximum to the digital revenues in India
Digital ad revenue is on the rise in India, but still a small smart of the entire advertising pie.
As per McKinsey Global Institute (MGI), India’s consumer markets will witness exponential growth during the period 2005-2025. India is expected to be the 5th largest consumer market globally by 2025.
Internet advertising in the US has always been an envy for folks in India. Online advertising in the US clocked an average of $2.83 billion a month for Jan-June 2012! Few highlights from a study by PricewaterhouseCoopers,