Internet advertising in the US has always been an envy for folks in India. Online advertising in the US clocked an average of $2.83 billion a month for Jan-June 2012! Few highlights from a study by PricewaterhouseCoopers, Internet advertising reached $17 billion in the first half of the year, but the rate of growth declined […]
india online advertising
Digital Outlook 2009: How is the digital ad spend pie divided in India?
Few days ago Juxt+WebChutney released the Digital Outlook 2009 report. I must thank and congratulate Juxt and Webchutney folks in compiling a lot of data and presenting it in a very professional way. It gives us publishers a lot of insight. Thank you folks! I have extracted the parts which I found relevant for my […]
2009: Internet advertising to grow in India
According to a report from GroupM, Advertisement in mediums like magazines and cinema will see a steep decline in 2009 In its recent outlook on India the GroupM study says that the overall size of Indian advertising industry is set to touch Rs 24,900 crore in 2009 compared to Rs 22,864 crore in 2008, thereby […]
