According to ad-buying agency Magna Global Ad-spending growth will see a slowdown in 2017. Few highlights from their report, Read more on 72% of total digital budgets will be for mobile advertising…
us online ad spend
Internet advertising sees slower growth in US, faster growth in India
Internet advertising in the US has always been an envy for folks in India. Online advertising in the US clocked an average of $2.83 billion a month for Jan-June 2012! Few highlights from a study by PricewaterhouseCoopers, Read more on Internet advertising sees slower growth in US, faster growth in India…
US online Ad spend in 2009 to grow by 4.5% over 2008
According to adWeek/eMarketer the online Ad spend in US will grow to $24.5 billion in 2009. Earlier it was projected to reach $25.7 billion.
Marketers spend more on Internet ads, while they spend less on advertising placed in other media, such as newspapers, radio and magazines. These spending shifts predate the recession, but the current economic forces both reinforce the new advertising models and make them more permanent.
Read more on US online Ad spend in 2009 to grow by 4.5% over 2008…
