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election campaign

How to exploit the potential of Indian Languages in an Election Digital Campaign

BG Mahesh · October 10, 2018 · Leave a Comment

Book to write

In continuation of the series, “Building a Political Digital Campaign team in India“, this post focuses on where to publish and promote your content. Also, I throw some light on the usage of Indian language content in a campaign. In an election, every vote matters. The basic assumptions most politicians / political parties make are, There is […]

Filed Under: etc Tagged With: dailyhunt, election campaign, election digital campaign, facebook, oneindia, twitter

How to Get Facts & Figures For An Election Digital Campaign

BG Mahesh · October 6, 2018 · Leave a Comment

Data, Statistics, Infographics for election campaign

In continuation of the series, “Building a Political Digital Campaign team in India“, this post will focus on the websites the team needs to refer to get authentic government data. The visualization of data becomes very important in an election campaign, be it print, TV or digital. A high-quality infographic conveys a lot of messages. […]

Filed Under: etc Tagged With: election campaign, election digital campaign, india open data

Election Digital Campaign: Background of a Content Team Member

BG Mahesh · October 3, 2018 · Leave a Comment

typewriter

In continuation of the series, “Building a Political Digital Campaign team in India“, this post will focus on what qualities a content writer would need to be part of an election digital campaign team. You will need to be a couple of notches above the usual writers to make an impact. I strongly believe a […]

Filed Under: etc Tagged With: content writer, election campaign, election digital campaign

Building a Political Digital Campaign team in India

BG Mahesh · October 2, 2018 · Leave a Comment

Voters stand in queue to cast their vote during the second phase of UP assembly polls in Moradabad. Source PTI

India saw the usage of a digital campaign in elections for the first time during General Elections 2014. While to some extent digital marketing was seen before the 2014 elections, in a true sense it was only in 2014 we saw an organized effort in the digital space. There were 3 players in 2014 who […]

Filed Under: etc Tagged With: election campaign, election digital campaign

Challenges for the incoming Karnataka State Government in 2018

BG Mahesh · May 3, 2018 · Leave a Comment

Bellandur Lake froth. Image courtesy Earth5r

Karnataka assembly election 2018 campaign is in full swing. Media and election pundits say this assembly election is a ‘litmus test for PM Narendra Modi’. From what I recall, every assembly & by-election since May 2014 has been seen as a litmus test for the Prime Minister. We can safely ignore the Manifesto of all […]

Filed Under: Government Tagged With: bangalore, bangalore metro, election campaign, election manifesto

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