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Ecommerce

Ecommerce in India to spend half a billion dollars on advertising in 2015

BG Mahesh · April 26, 2015 · Leave a Comment

Ecom Brands in India. Image source https://www.linkedin.com/pulse/20141018173150-161464176-indian-e-commerce-train

Ecommerce ad spend will form the major chunk of digital advertising in India.

Filed Under: Online Advertising Tagged With: Ecommerce, india online advertising

India’s food market size – $14 billion

BG Mahesh · February 15, 2015 · Leave a Comment

Sandwich. Photographer Julien Sister

With the daily life of working couples getting very hectic we see a rise in eating out and home delivery of food in India. The Indian Quick Service Restaurant (QSR) industry is considered to be around $1.6 Billion. The QSRs are growing at 20% per annum in India.

Read more on India’s food market size – $14 billion…

Filed Under: Ecommerce Tagged With: Ecommerce, food ecom, market size

A demography of consumers in India

BG Mahesh · December 11, 2011 · 1 Comment

Ever wondered why retail companies abroad are very interested in entering India? As of now they cannot enter India as there are some clauses for Foreign Direct Investment in the Indian retail sector (which was recently put on “hold“). Today’s Economic Times had carried an insight about Indian consumers, quoting few points from that article. Read more on A demography of consumers in India…

Filed Under: Ecommerce Tagged With: Ecommerce, indian consumers, indian middle class, internet penetration

Not just politicians, now offline & online stores target non-metros, villages of India

BG Mahesh · April 22, 2011 · Leave a Comment

Our politicians often claim “I am a poor farmer”, other than owning farm lands not sure how many of them have ever done real farming.

Indian retail industry is about $43,500 crore, will grow to $84,000 crore by 2015 (Pitch Magazine, March 2011 issue). Offline retail stores like Marks & Spencer, which has an ‘unaffordable tag’, has been struggling to make its presence felt in India. Marks & Spencer is now planning on expanding to non-metros, Tier-2 towns. The ambiance of the stores in the small towns will be the same as their stores in metros.

Read more on Not just politicians, now offline & online stores target non-metros, villages of India…

Filed Under: Internet Portals Tagged With: Ecommerce, rural india, tier-2, tier-3

Verify your credit card to transact online in India, but be careful

BG Mahesh · July 24, 2009 · Leave a Comment

Come August 1, 2009 you will need to have your credit cards verified by your issuing banks to be able to transact on Indian ecommerce sites.

Articles related to this have been covered by few sites: Medianama, Pluggd.in.

Read more on Verify your credit card to transact online in India, but be careful…

Filed Under: Internet Portals Tagged With: credit card, Ecommerce

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