Media

This category has all blog posts related to all forms of media - print, online, radio, TV.

The media landscape has been changing over the years, but the fundamentals remain the same. The revenue challenges each medium is facing has been different.

Social Media has fueled the reach of Fake News

In continuation of my earlier post “False Narrative is more dangerous than Fake News“, let us look into a topic which has been discussed at great length by many – fake news. As mentioned in the earlier article, fake news has been there for decades or even centuries.

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False Narrative is more dangerous than Fake News

Fake News has been a challenge across the world. It has become so big that Fake News was Collins Dictionary’s word for 2017. Most readers are unable to differentiate between real and fake news.

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Amazon’s Jeff Bezos acquisition of Washington Post – a compilation of reports

On August 5, 2013 Amazon founder CEO Jeff Bezos acquired the signature newspaper Washington Post for $250 million cash

Marketsize of magazines in India

Last year Mint had carried an article about magazines in India planning on Indian language editions in order to increase their reach. Kind of late in publishing the summary of that article [Niche English magazines plan vernacular editions – no longer available on livemint.com] but better late than never, Read more on Marketsize of magazines in India…

Print ad market growing in Tamil, will we see the same online?

Mint recently carried an article “Print action shifts to Tamil Nadu as advertising market grows”. Some important points about print advertising from the state of Tamil Nadu, Read more on Print ad market growing in Tamil, will we see the same online?…