The number of internet users in India has grown impressively over the years. Today, India has about 750 million internet users, the majority of them are mobile-only internet users. With such a reach, it gives certain sections of society to play mischievous games. The government of India has been concerned about the narrative in news […]
tv media
Hurricane Sandy coverage on US TV – the word ‘Exclusive’ not used
The last few days many of us are glued to CNN in India watching the coverage of Hurricane Sandy. You can see a contrast in the language of the TV journos of US and India. If you watch the English news TV channels in India – CNN-IBN, NDTV, Times Now and Headlines Today you constantly […]
TV viewership by the language in India
According to Pitch Madison Media Advertising Outlook 2011, the TV medium grew at rate of 24% [Pitch Magazine, Feb 2011]. The size of the ad pie in 2010 was Rs 23,646 crore, TV had the highest share of Rs 10,539 crore. With DTH growing in India, the reach of TV has been growing (wish internet […]
