• Skip to primary navigation
  • Skip to content
  • Skip to primary sidebar

BG Mahesh | mahesh.com

Internet in India

  • Home
  • About Mahesh
  • Gallery
  • Links
  • Karnataka.com
  • Contact Me
  • Show Search
Hide Search

Media

This category has all blog posts related to all forms of media - print, online, radio, TV.

The media landscape has been changing over the years, but the fundamentals remain the same. The revenue challenges each medium is facing has been different.

Print ad market growing in Tamil, will we see the same online?

BG Mahesh · August 22, 2011 · Leave a Comment

Mint recently carried an article “Print action shifts to Tamil Nadu as advertising market grows”. Some important points about print advertising from the state of Tamil Nadu, Read more on Print ad market growing in Tamil, will we see the same online?…

Filed Under: Media Tagged With: print advertising, Print Media, tamil

Interview: Will India see convergence of offline & online media?

BG Mahesh · February 11, 2011 · Leave a Comment

Audience Matters Logo

Recently Audience Matters (link broken) carried an interview of mine which was related to Oneindia.in, languages, offline/online media in India.

Audience Matters Logo

Publishing the copy of it on my blog,

Read more on Interview: Will India see convergence of offline & online media?…

Filed Under: Media Tagged With: interview

Online ad revenue to surpass newspapers in U.S. by 2014

BG Mahesh · June 16, 2010 · Leave a Comment

According to PricewaterhouseCoopers’ Global Entertainment and Media Outlook for 2010 to 2014 the ad revenue market would look like, Read more on Online ad revenue to surpass newspapers in U.S. by 2014…

Filed Under: Media, Online Advertising Tagged With: mobile marketing, Print Media, pwc

Has ‘project go online’ for Indian newspapers failed?

BG Mahesh · February 1, 2010 · 3 Comments

Afaq’s article “Have Indian print publishers lost their way online?” is very interesting. The authors have analyzed this ‘ever debated’ topic in detail.  Some highlights, Read more on Has ‘project go online’ for Indian newspapers failed?…

Filed Under: Media Tagged With: newspapers online, Print Media

Print goes online, online goes pay, online almost goes print – confused?

BG Mahesh · July 13, 2009 · Leave a Comment

These days every medium in the media world is trying to innovate to increase revenues. I came across three routes which I have summarized,

  1. Print going purely online is not all that new in the US. This article suggests that a newspaper going completely offline to online can reduce their staff strength to 20%. Needless to say the pure online revenues would not come anywhere close to the offline revenues (as of now)

Read more on Print goes online, online goes pay, online almost goes print – confused?…

Filed Under: Media Tagged With: blogs, ny times, Print Media, printed blog, wsj

  • « Previous Page
  • Page 1
  • Page 2
  • Page 3
  • Page 4
  • Next Page »

Primary Sidebar

Connect

  • Facebook
  • LinkedIn
  • Twitter

Top Posts

  • Digital India: A list of popular government websites in India
    Digital India: A list of popular government websites in India
  • Is Podcasting gaining traction in India, finally?
    Is Podcasting gaining traction in India, finally?
  • Paying traffic violation fine thru internet in Bangalore
    Paying traffic violation fine thru internet in Bangalore
  • IPTV in India
    IPTV in India
  • Real and Funny Addresses from college days
    Real and Funny Addresses from college days

Recent Posts

  • Assembly elections in India not helping digital ad revenues
  • Elections in 2018-19 could give a boost to digital ad revenues in India
  • Is Podcasting gaining traction in India, finally?
  • How to exploit the potential of Indian Languages in an Election Digital Campaign
  • How to Get Facts & Figures For An Election Digital Campaign

Categories

  • Government
  • Internet Portals
  • Mobile
  • Online Advertising
  • Internet
  • Media
  • Social Media
  • Broadband
  • Indian Languages
  • etc

Tags

3g acquisition android apple bangalore bing Broadband broadband penetration browsers comscore dailyhunt digital india domain name Ecommerce election campaign election digital campaign elections facebook google iamai imrb india online advertising indic fonts internet penetration iphone kannada market size mobile advertising mobile internet mobile marketing mobile penetration my column mysore nielsen orkut Print Media sjce smartphones statistics tier-2 tv advertising twitter ugc vijay next yahoo

Copyright © 2019 · Mahesh.com

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish.Accept Read More
Privacy & Cookies Policy