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Mobile advertising spend in India: $35.4 million for 2011

Mobile ventures are the hottest topic in India today, it might get hotter after the acquisition of Instagram by Facebook for $1b. While the mobile internet usage (WAP & App) has been growing well in India the monetization has been a challenge on the mobile.

The article “Why Mobile Ads in Emerging Markets are the Future” (via mashable) throws some light on mobile advertising in India. Few relevant points for India+mobile space from the useful infographic are,