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Indians embrace social media, dumping email: Nielsen

It is no secret that a lot of Indians are spending a lot of time on social media, mainly on Facebook. While most of the users for Twitter are from outside US, I don’t think there is a huge mass of quality Twitter users in India.

The latest report from Nielsen wire “Indians Now Spend More Time on Social Media Sites than on Personal Email” says,

These days few departments from Govt of India are making their presence felt on Facebook. In Bangalore, the Traffic police has been trying to establish a good rapport with the citizens to improve the traffic situation. I think it is a good idea and every citizen should give constructive ideas to our govt.

What users expect from brands on social media sites?