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Report: Android user behavior in the US

BG Mahesh · November 20, 2010 · Leave a Comment

According to Mobclix Index, the following are the findings from a sample of 1,025 Android users (isn’t that too small a sample base?),

  • 60% of Android users are under the age of 34
  • 8% of Android users switched from an iPhone while 45% of Android Users say Android is their first smartphone
  • Android users spend most of their time on Email (37%), Games (21%) and Maps/Navigation (8%).
  • 46% of Android users prefer a touch screen over a physical keyboard
  • Android users spend 1/7th of what iPhone owners spend on in-app gaming purchases
  • Android users have an average of 17 apps on their phone vs 28 apps for iPhone users
  • Twice as many Android owners than smartphone users will make a purchase or payment on their device each month
  • The top 3 free games preferred by Android users are Angry Birds, Solitaire and Jewels
  • 60% of Android users are under the age of 34
  • 8% of Android users switched from an iPhone while 45% of Android Users say Android is their first smartphone
  • Android users spend most of their time on Email (37%), Games (21%) and Maps/Navigation (8%).
  • 46% of Android users prefer a touch screen over a physical keyboard
  • Android users have an average of 17 apps on their phone vs 28 apps for iPhone users
  • Twice as many Android owners than smartphone users will make a purchase or payment on their device each month
  • The top 3 free games preferred by Android users are Angry Birds, Solitaire and Jewels

Android phones are surely getting popular in India. You get to see many advertisements in newspapers for Android mobile phones (Acer, Dell, HTC seem to be leading).

It would be interesting to see which apps get popular amongst Android users in India. Usually it is not very different from their US counterpart (at least in the gaming and entertainment category).

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Filed Under: Mobile Tagged With: android

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