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Mobile devices are ubiquitous but ad market isn’t growing

October 9, 2012 by BG Mahesh Leave a Comment

Mobile internet usage has been growing all around the world and India is no exception. PC sales is on a decline this year (2012) for the first time since 2001. We have seen phenomenal growth ourselves in Oneindia's mobile properties. But the monetization on mobile has always been a challenge, at least for us. In a recently published article "The … [Read more] about Mobile devices are ubiquitous but ad market isn’t growing

4.8 billion people worldwide own mobile phones, 600K more than own toothbrushes

October 2, 2012 by BG Mahesh Leave a Comment

According to "Digital Disruption’s Impact on Business" mobile and Facebook’s have a huge impact on digital business today. The number of mobile-connected devices will exceed the world’s population in 2012. 4.8 billion people worldwide own mobile phones, with 1.2 Billion mobile web users. 4.8 billion people worldwide own mobile phones, 600K … [Read more] about 4.8 billion people worldwide own mobile phones, 600K more than own toothbrushes

iOS 6 hits London subway, printed maps given to users

September 23, 2012 by BG Mahesh Leave a Comment

The launch of iPhone 5 & iOS 6 has attracted a lot of negative publicity to the much used maps utility. Many felt Apple tried to fix something that was not broken. Google Maps can be installed on iOS6 but it doesn't get shipped by default as before. Google is working on an iOS 6 maps app. Alternate maps app for iOS6 is Waze and Scout. London … [Read more] about iOS 6 hits London subway, printed maps given to users

Mobile advertising not taking off, it is all about size

September 18, 2012 by BG Mahesh Leave a Comment

According to the recent article "Smartphone Ads and Their Drawbacks" the small size screens and non-availability of tracking tools has not made mobile advertising as attractive as its cousin desktop advertising. Advertisers are willing to pay much more to reach a thousand pairs of eyes gazing upon a computer or tablet than a thousand pairs … [Read more] about Mobile advertising not taking off, it is all about size

Why can’t leaders in India be as cool as Obama?

September 10, 2012 by BG Mahesh Leave a Comment

President Obama is lifted in the air by Scott Van Duzer, owner of the Big Apple Pizza owner.

Today, there is a lot of mistrust between residents of India and politicians (irrespective of the political party). There is a war on social media. I want to emphasize that I am totally against anti-national content floating around. I doubt any sane person will support bad content. I have heard TV anchors telling the political party … [Read more] about Why can’t leaders in India be as cool as Obama?

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