The print and TV media in India are no doubt the hot favorites of the governments in India (Central/Federal & State) and the politicians. The government spends sizable amounts of money on the already cash rich newspapers. Most of us in the internet industry have waited to get a piece of that pie (however small is fine, we need a beginning). Few months ago DAVP invited internet portals to submit their credentials to be eligible for advertisements from Govt of India.

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