In continuation of the series, “Building a Political Digital Campaign team in India“, this post will focus on the websites the team needs to refer to get authentic government data. The visualization of data becomes very important in an election campaign, be it print, TV or digital. A high-quality infographic conveys a lot of messages. […]
election digital campaign
Election Digital Campaign: Background of a Content Team Member
In continuation of the series, “Building a Political Digital Campaign team in India“, this post will focus on what qualities a content writer would need to be part of an election digital campaign team. You will need to be a couple of notches above the usual writers to make an impact. I strongly believe a […]
Books, Blogs, Courses To Prepare For An Election Digital Campaign
In continuation of the series, “Building a Political Digital Campaign team in India“, this post will focus on the books, blogs and courses one should take to be able to perform better in the team. If you want to understand the current political developments and understand what possibly would be the “next step” your opponent […]
Elections Market Survey & Digital Campaign Providers in India
In continuation of the series, “Building a Political Digital Campaign team in India“, this post will focus on the pollsters & election digital campaign providers in India. Understanding Elections Market Survey in India Market research gives more information on decision making and content planning. These market research companies select sample groups, probe them, ask unbiased questions […]
Building a Political Digital Campaign team in India
India saw the usage of a digital campaign in elections for the first time during General Elections 2014. While to some extent digital marketing was seen before the 2014 elections, in a true sense it was only in 2014 we saw an organized effort in the digital space. There were 3 players in 2014 who […]