India’s food market size – $14 billion

Some interesting stats related from today’s Economic Times (February 15, 2015),

  • India’s food market is pegged at $14 billion, negligible portion is online
  • Below 10% of India’s food industry is organized
  • 52% of restaurants don’t offer home delivery in India
  • Average food delivery time in India today is 50 minutes
  • 30% of all restaurants shut int he first year of operation (it costs Rs 25-30 lakhs per month to operate a fine dining restaurant in urban India)
  • 60+ online food companies founded in 2014 alone
  • India has 15 online-only restaurants
  • Well funded Zomato has not stopped 18 restaurant discover startups to plunge into this space (source Traxn)
  • Over 25% of consumers in the US have ordered food online, while in India it is well below 10%
  • Orders from mobile apps constitutes a healthy share of the total orders (as high as 50% for Zomato)

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