Google India has taken the initiative of working with various stake holders of the internet eco system in India to grow Indian Languages on the internet. Through this effort India is expected to from the internet user base from the current 250 million to 500 million by 2017, majority of whom will be from mobile internet users.
43% of the non-users of the Internet in India are willing to go online if content is provided in local language
Every year IAMAI does a great job in releasing a report on Local Language (Indic) usage in India. Few highlights from “Local Language Report 2013” are listed below, Read more on 43% of the non-users of the Internet in India are willing to go online if content is provided in local language…
The year 2012 seems to have begun well for the Indic space – print and online media in India have been writing about Indian language space on the internet. Economic Times on Jan 24, 2012 (Republic Day) carried an article titled “Internet’s Next Growth Story to be Scripted in Vernacular Languages” (epaper, scanned version) and “Start-ups Eyeing Non-English Space ” (scanned version). The author of the article had called me few weeks ago but I wasn’t sure when this article was going to be published. Oneindia.in has been mentioned in the article as we are a major player in the Indian language space.
My twelfth column in “Vijaya Next” (Kannada) was about writing in Kannada script on PCs/internet. Main points were,
- In what language do most of us speak at home? In our ‘mother tongue’. When it comes to the internet, why should we communicate in English only? Luckily you don’t have to. You can write in ‘namma Kannada’.
- There are many people who can understand Kannada but cannot read/write Kannada. But their love for Kannada doesn’t stop them for writing Kannada in English, this is known as “Roman script”. You can write “Ee Sunday ninadu yenu planu? Nanu picturege hogethini”.
- There are two basic options for keyboards – inscript & transliteration.
- Popular Kannada fonts: Baraha, Nudi, Lohit
- Now-a-days ‘Pada‘ software is very popular.
- To read and write in Kannada on mobile phones, your handset maker should have shipped Kannada font with the phone.
Twitter has been gaining substantial user base from India. Just a year back this article said Twitter was yet to gain popularity in India. In March 2009 the traffic from India went up by 74%, but as the comments in that posting indicates when you start from zero the growth curve always looks impressive. The profile of Twitters from India is pretty interesting.